SCHUETZ INSURANCE
Sometimes overnight success is 80 years in the making.
Brand Guidelines
MJ Schuetz Insurance approached us about a new brand that would help them standout in the crowded insurance market; no small feat considering they weren’t even the only “MJ” insurance. With a quick name adjustment and a brand that spoke to their authenticity, we gave them something their current clients would recognize and potential clients could relate to.
website
All good brands need a digital persona to serve as it’s anchor. In collaboration with UX & UI designers, we crafted a website that was accessible, easy to navigate, and true to Schuetz’s new brand.
Radio Spots
In a brand collaboration with Auto Owners Insurance, we created audio content that played across all local ClearChannel stations.
Long-form content
No community-focused brand is complete without a sense of pride in it’s home, that’s why our blogs were about more than insurance, it was about the unique community that we were serving.
Results
30% increase in new clients
+150% return on ad spend